Hossegor, France’s This Will Destroy Your Ears have today revealed their news single & video, This Is Why, that is taken from their forthcoming third album, Funland, that is set for release on the 10th October via À Tant Rêver Du Roi, Luik Music and Conicle Records. For the official video, guitarist & vocalist Pierre-Yo unearthed nearly twenty years of VHS tapes and Super 8 films shot by his parents. Weddings, family dinners, travels, everyday life, he entrusted videographer Antoine Bernays with the task of bringing a more neutral, detached perspective to these archives, with just one instruction: to focus on the glances exchanged between his parents. Because his father never stopped filming his mother, and over time, we can see how her gaze toward him changes.

“‘This Is Why’ is about life as a couple, and how the way we look at each other changes over time. Those little quirks or ‘charming’ flaws that seem so endearing, or that we barely notice, at the beginning of a relationship inevitably start to appear differently as the years go by. That isn’t necessarily negative: it’s also about learning to accept the other person in their entirety, with more depth and intimacy. No resentment, no bitterness: just the passage of years quietly transforming things. And that’s precisely what makes the video so beautiful and fascinating. You can feel that these two still love each other immensely, but that the way they look at one another is no longer the same. Now, they know each other by heart. And to truly know someone is also to embrace both their shadows and their light. Without judgment, without trying to reshape them, simply seeing them as they are: the most beautiful person with whom to share the time we’re given. It makes a touching contrast with the harshness of the song’s lyrics, as if the images softened their edges.” (Pierre-Yo)

Alongside the new track, This Will Destroy Your Ears have also revealed additional UK & EU live dates as part of their Winter 2025 headline tour, with tickets available here.

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